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Business and Design - Measuring Design Impact

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Business and Design - Measuring Design Impact
Chukwuka Ezeoke

Business and Design - Measuring Design Impact

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Please note that this is a recorded workshop.

2022-09-03 14:30:00.000000 +00:00

Workshop shall be held on Zoom Live Webinar. Joining Details shall be shared with you after you register.

Chukwuka Ezeoke


Chukwuka is a Product Designer based in Lagos, Nigeria. He is a co-founder at Spirē, a startup helping businesses build better products by enhancing the voice of customers through insights and feedback, where he leads design and operations.

He is also a co-founder at Untitled Designers. A community of African designers building a sustainable design ecosystem by equipping designers with the tools, information, and access they need.

He thinks about the community and reads design, leadership, and life hack books in his spare time.

About this workshop

  • Business and Design Strategies
  • Design Outcomes
  • Design Outputs
  • Activities to carry out in Designing and Business
  • Metrics

Takeaway from Workshops

  • Learn the difference between outcomes and outputs
  • Why outcomes are more important than outputs?
  • How to interpret Business goals into Design goals?
  • Learn how to come up with metrics to measure
  • Learn how to measure these metrics

Who can Attend

Design Professionals

People who will be starting their Professional Career


Designers who are working with stakeholders to deliver the UI and UX.

Product Designers

Designers who are working closely with the Product owners.


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